This year, the Latin American Summit + CTG seeks to demonstrate the importance of the contribution that the creative industry must make to sustainable development, given the urgency posed by the pandemic to generate strategies to guarantee the future for humanity.
The world changed and we face the challenge of generating resources that seek reactivation with well-being.
The creative industry must preach and apply actions to achieve Sustainable Development together with other sectors.
The productive sector and its best ally, the creative industry, are directly responsible for Sustainable Development.
Production + Responsibility
Key tools capable of generating ways to solve new and old problems
Equations with contents to build
Transparency is a characteristic of responsible companies that aim for sustainability.
Businesses should stop talking about their consumers. Now they have to talk to them, who are empowered citizens.
+ Brand Activism
The media, in response to changes in the social environment, must reinvent itself and appeal to innovative creativity.